Build your employer brand and the talent will follow!

Recruitment marketing is how you present your employer brand. Recruitment advertising is how you communicate your message to attract the right talent. These are the first impressions of your organisation received by passive and active job seekers. They should be impactful and entice potential candidates to apply for a new job without them even knowing they wanted it.

Job seekers have the ability to research your company on all platforms, be it via social media, Careers24, Indeed, Glassdoor or LinkedIn. Customer reviews on Google can also tell a story about your staff. Never cut corners on employer branding, because it is your people who make the brand.

With over 20 years’ experience in the recruitment industry, EF Creative Solutions helps ensure that you and your employees represent your company in a way that attracts and retains the right talent. This is also relevant to recruitment agencies and how you represent your clients to potential candidates.

“People come for the brand, convert for the job and stay for the culture.” ~ Tracey Parsons

How can I help you?

Other services include:
New Business Search • Social Media / Online Presence Audit • Personal Branding

Need help finding the right talent?

Get in touch with me to discuss how I can help you.

What my clients say

“I have always found Elzette to be a true professional who has always delivered great results for us. Elzette has a comprehensive knowledge of all things media and has been a joy to work with over the years.”

Andy Mccallum, Classified Sales Manager , RCN Publishing

“I worked with Elzette over a few years and I must say she is one of the most pleasant people I’ve ever worked with. She has bounds of enthusiasm and is an extremely hard worker, often putting in the long hours that her role demanded. In times of pressure, she kept a cool head and always held her smile which is infectious.”

Howie Palmer, Account Manager, Tribal Resourcing

“Elzette went above and beyond to make sure I was market ready. She designed logos, POS materials, online/social media assets, all of which I am very happy with. Not only that, she was able to advise me on what I needed. The fact that I’m London-based held no boundaries; communication was easy, pleasurable and responses quick.”

Maria Riley, Owner, Acorns & Oaks - People Management/HR

“Elzette is one of those people who I have no hesitation in recommending – in fact I have already recommended her in conversation numerous times when talking to people who want to see their business make a bigger impact through advertising and marketing, particularly in the recruitment industry. Elzette has assisted Outerbox Thinking with designing and posting social media posts on LinkedIn, Facebook, Twitter and Instagram over the past couple of years and I marvel at her consistency and ‘service with a smile’, always ‘ready to go the extra mile’ investment she has always shown our business. I love her authenticity, solid expertise and honest input. She has patiently and carefully shared her knowledge with an attitude of wanting to upskill those around her and see others’ businesses succeed. Thank you, Elzette! We are looking forward to many more years of marketing partnership with Creative Solutions!”

Jane Moors, Talent Acquisition Trainer | Facilitator | Professional Coach , Outerbox Thinking

“Elzette is a phenomenal Graphic Designer. I have never come across a talent like hers, that understands the client so well. She has always been able to provide exactly what I envision in my head, sometime only halfway through the briefing! She is in touch with the trends, knows her customers and when she connects this with her creativity, she makes magic! Friendly and very pleasant to work with, I will recommend her any day!”

Hilde van Rooyen

“Elzette has been responsible for our Social Media for just over a year and what I can say is that it is an absolute pleasure dealing with her and we truly see her as part of The Talent Expert team and not as an external supplier. Elzette is the ultimate professional and everything she produces is of the highest quality. Also, nothing is ever too much for Elzette – I often have last minute ideas that I want to incorporate for the month and Elzette just always embraces whatever it is and runs with it. Due to her we have a coherent Social Media strategy that is really working for us – this can be measured both by the increase in number of followers on all our Social Media platforms as well as the engagement with our content. One of the key differentiators for us is that Elzette also really understands our industry, which shows in the content that she produces as well as the strategy that she drives. I would (and already have) recommend Elzette to any small to medium size organisation who is looking to strengthen their Social Media Strategy.”

Tanja Koch-Faux, Director, The Talent Experts

“Elzette always provided an out of the box solution to our campaign challenges. She is extremely creative and is great at what she does!”

Luan McArthur-Grill, Senior HR Consultant, Metropolitan

“Elzette has great creative abilities, combining amazing online, social network and print media or by providing alternative innovative solutions to ensure recruitment advertising campaigns attract the right talent in relation to the career opportunity on offer. Being able to fully understand the client’s employer brand and value proposition and researching the desired target market, she is able to link the two. I wish her everything of the very best, it was a pleasure working with her and knowing her.”

Michelle Fisher, Recruitment Consultant, NDB Executive Search

After job searching for 11 months and asking for advice: “I have changed my CV and I already received one telephonic and two face-to-face interviews. Thank you very much. You have made a huge difference in my job hunting process. I’m glad I met someone like you.”

Job Seeker

“Elzette has been extremely helpful providing us with recruitment advice. She is always on top of the latest recruitment trends and advertising avenues, and she provides customised solutions for our company. Her attention to detail and response time is always impeccable, and she’s just a pleasure to work with!”

Wilmarie Beyers, HR Executive, Vital Health Foods

“Elzette’s advice and guidance proved invaluable, and her knowledge was second to none. Nothing was ever too much trouble for her and she would always ensure that the adverts we were placing went in the most relevant publications, thereby reaching the correct pool of applicants. I came to rely on Elzette’s advice and thoughts and knew that I never had to worry about missing an advert deadline or publication; she would always go that extra mile to ensure everything went smoothly.”

Sue Roper, Recruitment Specialist , Anglia Support Partnership

“Elzette has been responsible for our Social Media for just over a year. She is an absolute pleasure to deal with.  She understands how critical social engagement is for candidate acquisition and engagement as well as for your own company’s brand building.  I would encourage you to engage with Elzette if you are looking to get a structured social media strategy in place for your recruitment business. Elzette, also understands the recruitment industry from both a candidate and client perspective.  She is an ultimate professional and her turnaround times are amazing.  Nothing is ever too much, and she delivers seamlessly.”

Theo Smit, Founder & Managing Director, Theo Smit Recruitment

“I have worked with Elzette on various projects over the last 3 years and she has always provided us with high quality, creative work within tight timescales. She strives to ensure we are 100% happy with the work she produces and ensures it is on brief and provides additionally suggestions when appropriate.”

Elspeth Adamson, Fin and Game

“As an advertising director for a large group of newspapers in the central London area, I had dealings with Elzette on a weekly basis. I always found her to be consistently professional, reliable, and delivered on time all of the time. Elzette had a lovely personality and was always a pleasure to work with. I would personally recommend her services to any prospective clients.”

Alan Harding, Director , New Journal Enterprises

“Elzette has used to advertise their Recruitment Services and to publish FMCG Job Opportunities. She is highly efficient, competent, responsible, reliable and innovative. We have an excellent working relationship!!”

Vivienne Ayerst, National Sales Manager, Capacity Holdings

“When it comes to Recruitment Marketing, Elzette is the best in the business! I would not hesitate in recommending her to any of my clients. She is wonderful to work with as her values and ethics are of utmost importance to her. Don’t just take my word for it though – I encourage you to chat with Elzette and ask her to show you some of the outstanding work that she has produced for her clients. I know that by getting Elzette to take charge of the Social Media for your Recruitment Business, you will be ensuring that you will stand head and shoulders ahead of your competitors.”

Vanessa Raath, Freelance Tech Sourcer & Sourcing Trainer | International Keynote Speaker | Career Brand Specialist

“I worked with Elzette for a number of years and found her to be exceptionally willing to do whatever it took to achieve the results I had in mind. She is professional and her turnaround always prompt.”

Linda Roos, Group Head: Human Capital, ooba

“You and @JobAdviceSA inspire me so much. I’m a recruiter and I look up to you guys. This platform has really added more knowledge to me and has exposed me to new trends in HR. Keep up the good work.”

Thabang, HR Consultant

“I have always found Elzette to be professional in her approach, totally service oriented and flexible in her striving to serve her clients. I highly recommend Elzette as ‘person of choice’ when it comes to recruitment advertising and a source of suggestions in that field.”

Brian Dalton, First Consulting

My Clients

Here are a few clients I’ve worked with over the years.
If I can assist you with any of your Recruitment Marketing or other creative needs, please contact me.